Business Intelligence

Business Intelligence

Business Intelligence

Business intelligence (BI) is the process of using data to improve business decision-making. BI tools and techniques are used to collect, analyze, and visualize data to provide insights that can be used to improve efficiency, reduce costs, and increase revenue.

BI is a broad term that encompasses a wide range of tools, technologies, and processes. Some of the most common BI tools include data warehouses, data marts, data mining tools, and reporting and visualization tools.

BI can be used to support a wide range of business decisions, including:

  • Identifying new market opportunities
  • Improving customer satisfaction
  • Reducing costs
  • Increasing efficiency
  • Managing risk

BI is a valuable tool for businesses of all sizes. It can help businesses make better decisions, improve their performance, and achieve their goals.